Franchise vs. Independent Practice: Pros and Cons
Pursuing a career as a chiropractor will require you to make a litany of decisions.
Reviewed by Mike Lauer | May 15, 2025
Whether you’re an aspiring professional eager to start your first practice or a seasoned chiropractic professional looking for a lucrative new business opportunity, choosing FreeForm Chiropractic to grow your business offers a wide range of advantages and benefits for the newly minted chiropractor and long-time care provider alike.
Our franchisees have chosen to become a part of the FreeForm family for a variety of reasons and these are the five most important that have made us the fastest-growing franchise in the health and wellness industry today,
FreeForm Chiropractic offers a proven business model that is designed for rapid and robust scalability that equips you with all of the necessary tools to succeed in an ever-growing marketplace. Franchise owners are part of a network that comes with a foundation of support built for long-term success through consistent coaching, guidance, training and a level of assistance that utilizes a combination of technology and expertise in the chiropractic field to help franchise perform at the highest level.
Every one of our franchisees has unfettered access to marketing assistance, hands-on training, and operational coaching to prepare the business owner to thrive for the long-term.
We embrace a vigorous training culture at FreeForm Chiropractic as we prepare our franchisees to succeed in the rapidly-growing chiropractic space across the United States. Our dedication to consistent and comprehensive training begins with a four week program at FreeForm University, our exclusive education course that teaches new franchise owners everything they need to learn about working within the FreeForm model through video training that covers everything from business operations, financial management, marketing strategies, and most of important all, how to treat patients to help them overcome their challenges through the best chiropractic care in the field today.
Training doesn’t end after the four week program is complete. Our franchisees receive continued support, coaching, and mentorship through classroom learning, one-on-one training, support calls, and individual guidance in the lead up to the franchisee’s grand opening and beyond to ensure total success of that franchise location for the months and years ahead.
Buying into a franchise provides the franchisee with more than just brand recognition and ongoing support, it gives the franchise owner a system to work from that provides a high-quality product to the public. In the case of FreeFrom, that product is a set of therapeutic services carefully created to offer customized treatment plans that bring real benefits of health and wellness to our clientele.
Therefore, we stress the importance of working within the previously established system for operating a FreeForm clinic and administering diagnoses and treatments. But as a licensed chiropractor, you still maintain a level of autonomy in providing that treatment within the FreeForm system through offering new ideas, technologies, and treatment methods to the franchisor headquarters. If, after a comprehensive review process, we determine that your proposed services and treatment options work within the model, we may approve you to begin offering these treatments to your patients. But, be advised, no treatment, service, or equipment is authorized for use until that approval is given in full.
In keeping with the energetic and personalized approach to chiropractic care, FreeForm Chiropractic delivers a level of services that make the patient our top priority in all decisions. Our franchisees work extremely hard to give patients every opportunity for improved health and wellness through chiropractic therapies. We market our businesses to embrace that level of dedication to our patients through promotional efforts and campaign strategies built around creating further awareness of the brand and the level of knowledge and expertise of our chiropractic providers.
All franchise owners are supplied with marketing materials that comply with the franchisor standards and requirements for a consistency of messaging. This helps maintain clarity for the consumer throughout the franchise network and helps patients know what to expect when they visit a FreeForm franchise clinic for treatment.
In addition, FreeForm Chiropractic has created a brand development advertising fund which puts resources towards promoting the FreeForm brand and generating awareness of the clinics that have been established in various regions throughout the country. Each franchisee contributes to the fund on a routine basis to support the success of the brand network.
Lastly, but perhaps, the most important reason why chiropractors choose FreeForm Chiropractic to grow their practice is because of the highly effective and impactful menu of services that are included in the FreeForm franchise model. The system has been built around a corrective care concept which means that any patient who seeks care from a FreeForm clinic is first given a complete examination which may include the use of X-rays to diagnose the root cause of that patient’s particular symptoms of pain and/or dysfunction.
The treatment regimen our chiropractors develop for the patient is unique to the industry – a fully customized two to three month plan that utilizes one or more services as part of an extensive care strategy. These services may include spinal decompression, active care rehabilitation, soft tissue therapy, massage therapy, and corrective chiropractic therapy, all of which may play a role in reducing the symptoms, eliminating the cause of those symptoms, and raising awareness of the problem to help the patient avoid developing that root cause of pain and discomfort. FreeForm is all about promoting an exceptional quality of life for every patient and our chiropractors are empowered to provide a level of care that supports our brand mission.
Now that you know what FreeForm Chiropractic is all about and why we’re changing the industry one clinic at a time, perhaps it’s time you joined our movement. Reach out today to find out more about starting your own FreeForm chiropractic clinic and learn why the FreeForm model is innovating the industry. Our proven business model and ongoing support and guidance have given chiropractors just like you the capability to succeed in today’s marketplace.
Pursuing a career as a chiropractor will require you to make a litany of decisions.